A recent study from the University of Liverpool has found that when women were told that they had the tendencies indicative of food addiction, they were more likely to consume fewer calories in a follow-up taste test. This was compared to women who were told that they had low tendencies of food addiction.
Researchers believe that when participants perceived themselves as “food addicts,” they reduced the amount of time in which they were exposed to unhealthy foods. As a result, they ate less. The finding appears to be due to the perception of being a food addict, as this seemed to make them concerned about their eating behaviors.
These findings were published in Obesity in June 2016.